Sunday, September 26, 2021

Bedtime

 


Madeline Fretz - When PBS Kids Sprout launched in 2005, the Georgia-based company Primal Screen was hired to make not only the logo, but the idents for both the channel and Sprout on Demand, which launched six months ahead of the former. One of the idents was the video you see above, originally uploaded on Primal Screen itself's website and then on the YouTube channel Let's Grow (named after Sprout's original slogan) in 2015, which was uploaded as one of a surplus of videos to commemorate Sprout's tenth anniversary, which is sorta like what I'm doing today on this blog.

In the ident, Angelina Ballerina bows and the curtains open. a mom hugs her son in his bed. Outside the boy's window, which appears to be by the beach, a boy and a girl propel their book-like boats, and the Sprout logo sprouts from a ship as the moon rises. Angelina was not featured in the Primal Screen video nor the Let's Grow upload, but on TV broadcasts, like these ones.


Speaking of TV broadcasts, this ident usually played before or after commercial breaks during The Good Night Show and also before Pajanimals music videos (judging by a video I remember seeing years ago). This ident is quite beautiful and relaxing, and a great example of Sprout's early years.

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