Madeline Fretz - Idents played on Sprout before commercial breaks, after commercial breaks, and before shows. The first generation idents were designed by Primal Screen, and resembled classic children's picture books. After the first generation ended, Primal Screen put several idents on their website, including this one.
Primal Screen describes the ident as:
"Growth and discovery is the theme of this ID created for the launch of the first 24-hour pre-school channel."
The ident featured Thomas the Tank Engine, and had a girl playing with a butterfly that would become the Sprout logo. The same girl was in the Paintings and Music idents. It played before shows like Thomas and The Birthday Show.
The ident was also used in a commercial for Sprout Smart, a joint venture between Sprout, KidsHealth, and Mott's for Tots, in 2008.
Anyways, this is a nice ident with a beautiful soundtrack. I'm deeply sorry if I already discussed this ident previously on this blog.
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